Two children smiling on a wet sidewalk, with one holding a green toy shovel, and wearing a red sweater and blue pants. The other child is in a pink dress with a white shirt underneath. Text below reads "dives into the details."

ABOUT ME

TL;DR Currently running social media and creator strategy at Oscar Health.

I’m a creative strategist with a soft spot for storytelling, culture, and making things that move people.

When I’m not chronically online or building brand communities, you can find me exploring NYC art galleries, capturing moments on film, and chasing my next great quiche.

Want to work with me?
Send me an email.

And here’s my resume.

WHAT I DO

Social Media Strategy

Strategies that drive community engagement, growth, and building meaningful connection.

Influencer and Creator Strategy

Helping you engage with trusted voices that resonate with your audience.

Brand Strategy

Define what makes your brand unique and memorable with clear positioning, tone and voice, mission statement, taglines, and more.

Campaign (Strategy, Content, Messaging)

Building campaigns with purpose.

Social Content and Video Editing

Creating and editing social visuals that show off your brand’s personality.

WHAT I’M UP TO LATELY

Reading

Days at the Morisaki Bookshop
by Satoshi Yagisawa

Next up: Hold Me Tight by Dr. Sue Johnson

Making

Dzung Lewis’ Vietnamese Coffee Granola

A zine on grief and parents

Watching

Widow’s Bay

Outlander: Blood of my Blood

Playing

Nothing right now, give me a rec?